If you have been using Facebook business for a while, you must have realised by now that the audience reach for the Facebook post is not what it used to be.
Yes, that’s correct! Facebook needs money to reach the audience that likes your page and their friends. This simply means, you need to boost your page to reach its maximum potential.
So the question is, should you boost your post? The short answer is no, unless you are extremely good at copywriting and leading the Facebook post to a page where you can convert them. Otherwise you are better off using other forms of Facebook advertising that actually works!
We hope you found this article helpful. If you need a hand with Facebook Advertising, schedule a free strategic session with one of our strategists.happy to help. Until next time, all the best.